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Mobile Video Content 101 with Ben Ashmole

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November 20, 2018
2:00 pm - 3:30 pm
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River City Labs
315 Brunswick Street
Fortitude Valley, QLD 4000 Australia
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Mobile Video Content 101 with Ben Ashmole

November 20, 2018 @ 2:00 pm - 3:30 pm

Ben Ashmole is an expert videographer who has worked with numerous corporates (Flight Centre, Expedia, Air BnB) as well as many startups/small businesses on their content creation. He is currently working with a number of startups within RCL enhancing their online presence through video content creation.

This session is aimed at startups and small businesses who want to get their basic personal branding out there at a high level, but don’t have the marketing budgets to hire people like Ben to produce it.
For the purpose of the session, we will work with the example of the ‘Founder/CEO talking to the camera’ style video that 99% of startups/entrepreneurs do really poorly on social media.

Things that will be covered:
– The different types of videos you can shoot and when to use them
– Setting your phone up for recording (including apps & any equipment)
– Lighting & recording environment basics
– How to record correct audio
– Basic editing, transcribing and publishing techniques for maximum effect